Funkcjonowanie e-biznesu. Zasoby, procesy, technologie

okładka / cover
Maria Czajkowska (ed.)
University of Łódź image/svg+xml , Wydział Zarządzania, Katedra Zarządzania
Maciej Malarski (ed.)
University of Łódź image/svg+xml , Wydział Zarządzania, Katedra Zarządzania
Series: Management
E-book (Polish)
ISBN-13 (15) 978-83-8088-106-8
DOI: https://doi.org/10.18778/8088-106-8
Keywords: crowdsourcing, komunikacja marketingowa, wortal biznesowy, rynek e-commerce
Published: 30 December 2015
Categories: Economics and management, Open Access

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E-book (Polish)
Wprowadzenie
Maria Czajkowska, Maciej Malarski
DOI: https://doi.org/10.18778/8088-106-8.01
E-book (Polish)
Student business wortal – passion or idea at the business? Prospects for the development of BiznesZone.pl
Joanna Chlebiej
DOI: https://doi.org/10.18778/8088-106-8.02
E-book (Polish)
The use of big data in e-commerce
Michał Gamrot
DOI: https://doi.org/10.18778/8088-106-8.03
E-book (Polish)
The role and impact of modern internet tools in the management of the company
Paulina Jacek
DOI: https://doi.org/10.18778/8088-106-8.04
E-book (Polish)
The strength of modern online tools and their contribution to the development of e-business
Piotr Jacek
DOI: https://doi.org/10.18778/8088-106-8.05
E-book (Polish)
Customer value in polish e-commerce sector
Mateusz Kabut, Magdalena Komorowska
DOI: https://doi.org/10.18778/8088-106-8.06
E-book (Polish)
Internet tools in marketing communication
Bartłomiej Kaczmarek
DOI: https://doi.org/10.18778/8088-106-8.07
E-book (Polish)
The importance of social media in building brand and corporate image
Piotr Król
DOI: https://doi.org/10.18778/8088-106-8.08
E-book (Polish)
Real-Time Marketing
Paulina Ledzian
DOI: https://doi.org/10.18778/8088-106-8.09
E-book (Polish)
The use of crowdsourcing to diversify sources of innovation
Bartosz Malinowski
DOI: https://doi.org/10.18778/8088-106-8.10
E-book (Polish)
Encoded women. Women entrepreneurship and new technology
Ewelina Niedzielska
DOI: https://doi.org/10.18778/8088-106-8.11
E-book (Polish)
The mining of Freight Exchange for modern enterprises especially production, transport and forwarding trade company on the example – Trans.eu
Anna Palczewska, Szymon Barwiński, Łukasz Borowiecki
DOI: https://doi.org/10.18778/8088-106-8.12
E-book (Polish)
Źródła finansowania e-biznesu
Edyta Sobótka
DOI: https://doi.org/10.18778/8088-106-8.13
E-book (Polish)
International tax planning in e-business
Artur Tim
DOI: https://doi.org/10.18778/8088-106-8.14
E-book (Polish)
Contemporary marketing communication in Web 2.0 environment. The potential of viral marketing and social media in a common building of a consumer value
Agnieszka Maria Walewska
DOI: https://doi.org/10.18778/8088-106-8.15
E-book (Polish)
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Copyright (c) 2015 © Copyright by Authors, Łódź 2015; © Copyright for this edition by Uniwersytet Łódzki, Łódź 2015

How to Cite

Czajkowska, Maria, and Maciej Malarski, eds. 2015. Funkcjonowanie E-Biznesu. Zasoby, Procesy, Technologie. Management. Poland: Lodz University Press. https://doi.org/10.18778/8088-106-8.